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Quild Mini🦄 #125: Novi Connect

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Quild Mini🦄 #125: Novi Connect

Accelerates consumer product development product

Kenn So
Jun 2, 2022
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Quild Mini🦄 #125: Novi Connect

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This is the Quild Minicorn, highlighting one future of work minicorn every weekday - early-stage startups with statistically significant signals of becoming a unicorn.


Novi connects brands, manufacturers, and suppliers – making it faster and easier to develop products that meet consumer and company values.

Active founder: Kimberly (CEO)

Signals:

  1. Repeat venture-backed founder

    • Kimberly founded NakedPoppy, a personalized beauty company, funded by Cowboy Ventures

  2. Venture-backed experience

    • Kimberly led data solutions at Domino Data Lab (funded by Zetta, Coatue, Sequoia)

  3. Top company alumni

    • Kimberly led the data science org at Eventbrite for over 3 years

  4. Fast team growth

    • Grew 1.5x YoY to 37 employees

    • Hiring across the board

  5. Top university alumni

    • Kimberly graduated from MIT (MS)

  6. Accelerated financing

    • Founded in 2019, seed in 2020, series A in 2021, series B in 2021

  7. Midas list investors

    • Tiger Global led series B

    • Greylock led series A

Note: She was also a data scientist for the Air Force. Super cool.


Till tomorrow, Kenn

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Quild Mini🦄 #125: Novi Connect

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