Quild #18: UserGems

Identify who else are like your buyers

This is the Quild daily, highlighting one early-stage startup that has statistically significant signals of becoming a unicorn.

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UserGems helps companies generate more revenue by combining relationship data with trigger events to surface the most likely buyers for each company. These include previous customers that moved to a new company, new executives that joined a target account.

Founders: Christian Kletzl (CEO), Stephan Kletzl (CTO)

Signals:

1. Top company alumni

   • Christan worked as a product manager and field engineer at Microsoft and Google for ~4 years

   • Stephan worked as an audit manager at PwC for ~6 years

2. Repeat founder

   • Christian and Stephan co-founded SmartHires (YC) before starting UserGems in 2018

3. Top university alumni

   • Christian graduated with an MBA from Northwestern University, Kellogg School of Management

4. Accelerated financing

   • Announced seed in Jan 2021, announced series A in Oct 2021

5. Fast team growth

   • Grew 2.6x YoY to 34 employees, mostly in sales and marketing → revenue signal

   • And still hiring a bunch

6. Midas list investors

   • Tiger Global participated in series A

   • Uncork led seed

   • Craft led series A. Technically not a Midas lister, but they’re a great firm

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Till tomorrow, Kenn